Capital West London is undertaking ground-breaking plans to unite the area as one huge investment opportunity, promoting its combined £73billion economy to a worldwide audience, with White Label Creative’s support.
The partnership is the brainchild of the West London Alliance and never before have so many councils come together to work on such a project.
The ambitious three-year programme involving Barnet, Brent, Ealing, Hammersmith & Fulham, Harrow and Hounslow, will transform West London’s reach to the global market, allowing potential investors to tap into the second largest economy in the UK with just one call.
The partnership is fully endorsed at the most senior level by the officers and members of the local authorities involved, and aims to work in collaboration with the Greater London Authority and London & Partners, with the backing of the Department for International Trade.
Capital West London brings together a collaborative group of public and private sector stakeholders and centre on the region’s key assets: connectivity, investment and trade.
The programme, delivered by White Label Creative, will ensure the continued success and growth of West London and raise its profile as a world-leading investment destination, while helping companies within the area reach new markets.
Work to date has included the programme’s official launch, the design and launch of a new fully-responsive website, a fortnightly newsletter and the inaugural Capital West London Growth Summit that will be held on 30 October.
White Label Creative also facilitated a MIPIM Cannes 2018 presence for Capital West London including a breakfast event to launch the partnership to an international market. The councils’ representatives also showcased the offer at the London Real Estate Forum. Click here to read.
Dan Gascoyne, of the West London Alliance, said: “This is a ground-breaking collaboration between a significant number of local authorities which will provide a fantastic platform from which to secure West London’s future prosperity.”
Cllr Muhammed Butt, from Brent Council, said: “West London is already great. This new collaboration will help it stay that way.”
Cllr Julian Bell, from Ealing Council, said: “This is the start of something big. West London is an attractive location for investors and businesses, as well as for their employees. We look forward to this message being promoted on a national and international level via the Capital West London initiative.”
Pic from left to right – Cllr Muhammed Butt, from Brent Council; Katharine Glass, Director, White Label Creative; Cllr Julian Bell, from Ealing Council; Cllr Steve Curran, from Hounslow Council; Dan Gascoyne, West London Alliance
