What we were asked to do
White Label were employed in 2013 by the Successful Sutton Business Improvement District to create a new consumer-focused brand for Sutton High Street.
How we did it
White Label worked in collaboration with the local businesses and community to create Enjoy Sutton - a highly interactive brand in which local members of the community can each have their own individual icons supporting the town's USPs to help build positive messaging.
Key design work involved the creation of a new logo and brand, as well as a mobile responsive website.
And the results speak for themselves
The concept was followed through with a full marketing campaign, including Facebook, Twitter and Vimeo accounts as well as a broad range of launch materials, from folders and till wobblers to a branded taxi wrap and event and place branding.