What we were asked to do
Devise, develop and manage a Hounslow Business Awards programme in partnership with Hounslow Chamber of Commerce.
The awards would showcase business excellence within the borough, culminating in a prestigious awards ceremony, bringing benefits both to the winning companies and the local business community as a whole.
How we did it
In line with the brief to deliver a financially sustainable programme, White Label used the Make Business Happen community interest company to develop and manage the awards, raising sponsorship to make the event self-funding.
Using a skilled, knowledgeable and talented team, with more than 20 years' worth of awards experience, we held a launch event at the iBurbia Studios to raise interest within the local business community and supported this with a marketing and publicity programme throughout the entry period.
We also organised a judging day, using successful business-people to ensure a rigorous and fair selection process before hosting a glittering gala dinner and awards ceremony at the Holiday Inn - Brentford Lock.