One of Croydon's longest-serving developers has stepped in to ensure Croydon Food Festival goes ahead this year.
Event organisers White Label Creative are delighted to have secured the support of Menta for the annual event, which showcases businesses in Croydon's Restaurant Quarter.
The hugely popular annual food festival was on the brink of being cancelled until the intervention of Craig Marks, chief executive of Menta, which is behind several landmark schemes near to East Croydon station.
Thanks to the regeneration specialists' headline sponsorship, the event will now go ahead as planned on Sunday, June 26, highlighting South Croydon's popular strip of cosmopolitan eating and drinking establishments.
Mayor of Croydon Patricia Hay-Justice meets a trader at the 2015 event
Last year's food festival attracted more than 10,000 people and Craig Marks, chief executive of Menta, believes events such as this are vital to enriching the lives of Croydon's community.
"These are exciting times for Croydon as it enters an exciting new era and Menta are delighted to have been able to team up with South Croydon Business Association to provide the support necessary to ensure this year's food festival can build on the success of previous years," he said.
"Menta has been at the forefront of forming a vision for the regenerated Croydon since our formation in 1990 initially piecing together the fragmented Gateway site now being developed as Ruskin Square by Schroders and Stanhope and then the comprehensive development of what is known as our Morello development, being delivered with our partners Redrow, among the exciting developments putting Croydon back on the map as a place to live.
The Morello scheme in Cherry Orchard Road
"The number of cranes on Croydon's skyline is evidence of the town's renaissance but our developments are all about creating a sustainable and innovative community which will integrate with and regenerate its surroundings.
"Events such as the Croydon Food Festival are vital for bringing people together and that is why we are delighted to have been able to support an event which does so much to bring people together and support some of the great businesses and restaurants which exist in the borough."
As in previous years the event will be a combination of food, fun, live music and street entertainment with local restauranteurs hosting cookery demonstrations on the Kitchen Theatre Stage.
Menta chief executive Craig Marks
In addition to Menta Redrow, other supporters of this year's Croydon Food Festival are the Croydon Partnership, Croydon Council, Bagattis, Bryden Johnson and Quantum and Network Rail.
Linda Arthur, chairman of South Croydon Business Association and owner of Bar Txt, said: "The festival is now the biggest food event in Croydon, attracting businesses and foodies to the Restaurant Quarter from right across the borough and beyond.
"We are delighted that Menta Redrow have come forward, alongside our other sponsors, because without their support this year's event would not have been possible.
"We can now look forward to building on the success of previous years and showcasing the wonderful diverse range of businesses which regularly bring visitors to Croydon Restaurant Quarter from miles around."
- See more at: http://www.developcroydon.com/News/Archive/3588/09-05-2016/Croydon-Food-Festival-saved-by-Menta-funding#sthash.p0rnK7wF.dpuf